Publisher Penguin has paired up with Match.com to create a dating website for the book lovers of the world. Penguin Dating launched today, providing “a place to meet and indulge in the age-old art of writing love letters.” Members will write in their profiles what books they're reading, and will have access to reading groups and Penguin author information, in addition to advice from relationship expert Kate Taylor.
Says the website, "According to a host of recent polls, reading is officially sexy. Neglect your depilation and cancel your gym membership - you'd be better off heading to your local bookstore." But perhaps a person can be well groomed and still find time for reading?
Also check out Penguin's blog, which adds some funny, behind-the-scenes commentary from Alan, the (single?) copywriter.